Sentrel Natural Beauty Store is a beauty and lifestyle company based in Austin, Texas. Founded in 2016 based on the idea that one should not have to sacrifice beauty standards in order to use natural products.
We began to take a critical look at what was in the products we were using. As stylists we come into contact with harmful chemicals on a daily basis, and it was time to re-evaluate what we were exposing ourselves and our clients to. We tossed the toxic products, and searched for those with the highest quality of natural ingredients that wouldn't sacrifice performance. However, that wasn't enough. Mankind owes the natural world a moral obligation, so we've taken that mission upon ourselves to help minimize our impact on the environment to prevent pollution that creates dangers for both animals and people.